
Content
3 things Google likes and your viewers love
Engaging headlines
Clear and concise descriptions
Supportive imagery
Standard Content Includes:
Information pages • Blogs • Galleries • Portfolios • Stores • Restaurant Menus • Forms • Event Calendars
Hints for writing content.
Viewers want to find how your products and services will benefit them as quickly as possible. They scan.
It is crucial to write short easy to read thoughts – no flowery language.
Keep superlatives to your headings and stick to facts in your paragraphs.
Place the main point at the beginning followed by the details.
Many "experts" recommend writing like you speak and let your personality show.
Get to the point.
Use a heading and a sub heading for each section
One thought per paragraph
Present your strongest point first
Minimize the use of acronyms and abbreviations
Minimize adjectives (great, amazing, etc.)
Minimize adverbs (really, absolutely, etc.)
Use point form as much as possible
Pictures say a 1000 words - use them
Check your spelling and grammar
Re-check your spelling and grammar
Images & Graphics
Pictures say a thousand words.
Today’s websites demand beautiful large images either to enhance content and/or for section backgrounds. If not handled well, images can really slow down the performance of your site. Let me help by:
Resizing images to fit their need
Optimize them to look good and load quickly
Need a logo or other graphics?
No problem, I’m experienced with creating vector graphics too.